From a family cottage to a family business.

Kelly Alexander had worked in care for 23 years when she started Anchusa Care, and has now worked in care for 33. She had always wanted her own home care company, built on the values she had gathered along the way, and in particular on one question: would this be good enough for my own grandparents?

The name comes from a cottage called Anchusa, which belonged to Kelly’s grandparents. She and her siblings spent happy times there, in a house full of love and kindness. That is the feeling we try to bring into the homes we visit.

The cottage called Anchusa that belonged to Kelly’s grandparents

Our Mum Test

We use a test to keep ourselves honest. In 2014 the CQC’s then Chief Inspector of Adult Social Care described the “Mum Test”: would you be happy for someone you love to use this service? We apply it when we recruit. If a person is not good enough for our mums, they are not good enough for yours either.

Our blue flower

The blue flower in our logo is the anchusa, one of only two true blue flowers you will find in a garden. For us it stands for strength, compassion, kindness, growth, and home.

A blue Anchusa flower, which inspired the Anchusa Care name and brand

A family business

Kelly-Jo, our Registered Manager and Managing Director, runs every part of Anchusa Care. Her brother Bruce and sister Cher work with her in the office. Bruce is our HR and Business Support Manager, and leads the team behind recruitment, training, IT, marketing and social media. Cher is our Trainer, and the office prankster.

Anchusa Care today

We are a family-run team based in Hitchin, supporting people across North Hertfordshire in their own homes. In January 2024 the CQC rated us Good overall, with Outstanding for Caring. We have also won the HCPA Care Culture Award (2023) and the HCPA Most Innovative Homecare Award (2024). The 2024 award recognised a reablement project we carried out with the NHS.

If you would like to know more, we would love to hear from you on 01462 338343.

Ready when you are

Call us on 01462 338343 or send us a message, and we will get back to you.